The sun's out, and that means it's time to refresh your swimwear wardrobe! Every year brings new trends to the beach and poolside, and 2025 is no exception. From bold colors to retro silhouettes, there's something for everyone. Let's dive into the hottest swimwear trends of the year and see how Alora Swimwear is embracing them.

What's In:

• Sustainable Fabrics:
  • Eco-consciousness is more than a trend; it's a movement. Swimwear made from recycled materials, like ECONYL® (regenerated nylon), is gaining popularity. Alora Swimwear is proud to offer selections made from sustainable fabrics, contributing to a healthier planet.
• Textured Fabrics:
  • Think ribbed, crinkled, and seersucker. These textures add depth and visual interest to swimwear, creating a sophisticated look.
• High-Waisted Bottoms:
  • Retro vibes are back! High-waisted bottoms offer excellent coverage and create a flattering silhouette. They pair perfectly with bandeau tops or classic triangle bikinis.
• Bold Colors and Prints:
  • Embrace vibrant hues like electric blues, sunny yellows, and fiery oranges. Animal prints, geometric patterns, and floral motifs are also making a splash.
• One-Shoulder Styles:
  • Asymmetrical designs are having a moment. One-shoulder swimsuits and bikinis add a touch of elegance and sophistication to your beach look.
• Cut-Outs and Strappy Details:
  • Cut-outs on one piece swimsuits, and bikinis with strappy details are very in this year. These add a very modern and stylish look.
• Sporty Styles:
  • Swimsuits that are both stylish and functional are very popular. Think about suits that look good, but are also made for swimming laps, or playing beach volleyball.

What's Out (or Less Prominent):

• Tiny Micro Bikinis (for everyday beach wear): While they still have their place, more people are opting for comfortable and supportive styles.
• Overly Embellished Suits: Heavy beading and excessive embellishments are taking a backseat to minimalist designs.
• Extremely Low-Rise Bottoms: High-waisted and mid-rise bottoms are dominating the scene.

Styling Tips:

• Pair your swimwear with a stylish cover-up, such as a lightweight linen shirt or a breezy sarong.
• Accessorize with a wide-brimmed hat, oversized sunglasses, and delicate jewelry.
• Complete your beach look with comfortable sandals or espadrilles.